Thursday, 27 March 2014

Evaluation, Question 1

In what way does your media product use, develop and challenge conventions of real media texts? 

Wednesday, 26 March 2014

Evaluation Question 2

How Effective Is The Combination Of You Main Media Product and You Ancillary Texts?

Tuesday, 25 March 2014

Evaluation Question 3

What have you learnt from your audience feedback?



It is not possible to copy the link from within the Powerpoint due to Hyperlinks not working, so I have provided it here: http://surya-a2mediastudies.blogspot.co.uk/search/label/Feedback

Friday, 21 March 2014

Evaluation, Question 4

How did you use media technologies in the construction, research and planning and evaluation stages?

Please view the video in HD to get the highest quality, thank you.




Tuesday, 11 March 2014

Skills Development and Production Walk-Through

Skills Development


Final Versions of Ancillary Products

Final Versions of Ancillary Products

Front of Digipak


 Back of Digipak


 Advert

Final Music Video

Final Music Video

Please watch in HD to get the highest quality. To do this you must select HD in the settings and then restart the video by drawing the curser back to the start. Don't reload the page because it will go back to default, i.e. not in HD. Thank you

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Thursday, 6 March 2014

Focus Group- digipak, poster/advert and music video

Focus Group Feedback

My focus group consisted of two boys and two girls, all of them from a sub-culture I feel would fit with the genre of the music (quite indie/alternative mix) so that they would have the same interests and listen to this genre of music in their personal time. This means that the people know what conventions and stereotypes/characters are in music videos for this genre. Plus the type of music video that is normally constructed around the genre; performance, narrative or conceptual. I used two people who had studied media and were not from my classes and two that did not, which aloud me to gain understanding from a perspective that has not been taught the theory behind constructing the promotional package, while also getting theory-backed criticisms and positive feedback.


Due to using the same questions I did for my peer feedback I have been able to analyse the results I have got from both feedback sources and compare them to see if there are area where the responses concur.  

Below is the written points from my focus group and below that is the analysis of both the peer feedback and focus group results. In the sections under 'Like' are those that both peer feedback and focus group liked and those under 'Improvement' are what peer feedback and focus group think need altering. 


Improvements made:
  • Made the inside of the digipak brighter
  • Pulled the advert text to the centre to match the top title
  • Made small text inside digipak bigger
  • Made more over-lays in music video to keep audience interested
  • Done more transitions in music video for above reasons
Improvements I did not make (either because it didn't look right or because I don't have the footage):
  • Didn't add manikins earlier
  • Didn't put the the extra colour onto the 'BETH' because it doesn't work with the affects I have used and I feel now that I have distanced the Name and title, it stands out more.


Wednesday, 5 March 2014

Digipak and Advert/Poster feedback- improvements and audience ideas

Feedback

So like my music video I have used qualitative content analysis for my poster and digipak because I thought it would be the most insightful into improvements. I used peer feedback from the class mates that saw my music video (some of the class mates looked in pairs at my music video, so the numbers vary). Again like I stated in my feedback post for my music video, I feel that this is not enough to make sure the final versions are right for the target audience, genre etc. so I will be using the focus group to see if their opinions match to that of the anonymous feedback from class. Below are the 'new' versions after changing certain features to fit with the improvements I got told in my feedback. 

Front cover of digipak

Inside of digipak


Advert/Poster


Below is the anonymous peer feedback